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Case Study:

Ted Baker

Project Overview

Ted Baker earned their reputation as ‘No Ordinary Designer Label’ in part for offering an in-store laundry service back in the late 1980s. What began as a menswear retailer has since become one of the fastest-growing lifestyle brands in the UK, offering a range of collections including womenswear, accessories, fragrance, skincare, footwear, eyewear and watches. Ted Baker operates stores throughout the UK and internationally, and also sells through leading department stores.

Solutions Provided:

Strategy and Consultancy

Development of Campaign Microsite

Integration with Pinterest API

Content Marketing Assistance

Analytics

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